Colors create huge impact on our thoughts, ideas and opinions. Imagine the change of your mood while changing the bright blue sunny sky to dark grey skin. The same thin happens when we surf the web. Conversion rates for ecommerce websites depends on various factors like content, visual hierarchy, color psychology, placement of images and many other.
Source: http://www.halwits.com/
See also:
- The Psycology of Color – A Guide For Designer [Infographic]
- Color Emotion Guide [Infographic]
- Font and Color in Logo Design [Infographic]
- Color Meanings in Design [Infographic]
- Color in Logo Design [Infographic]
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