Svenska Spel collaborates with NetEnt
The Swedish gambling provider Svenska Spel wants to expand its offer and for this reason, enters into a cooperation with NetEnt. First and foremost, live casino games will be offered by this games manufacturer in the future. However, the cooperation is to go even further and both companies are already working on joint marketing strategies.
Live games will be offered by Svenska Spel with immediate effect
The gambling provider Svenska Spel would like to offer live games from now on and is working together with NetEnt for this reason. From this game manufacturer shall primarily the games:
- Blitz Blackjack.
- Auto Roulette.
- Perfect Blackjack.
- Will be offered.
The special feature of these games is the live character. This gives players the feeling of sitting in a real casino. This is due to the fact that these games are run by live croupiers. This can be seen in the casino review 10Cric Casino review. This personal contact between players and croupiers is supposed to make the game more exciting. Of course, the game manufacturers and online gambling providers hope that customers will stay longer. This would increase the providers' revenues.
Basically, both groups have no need to increase their sales. Both are groups that are firmly established in the gambling market. Nevertheless, the cooperation between the two companies goes much further than is apparent at first glance.
For example, it has become publicly known that both are working together on marketing strategies. These are intended to benefit both groups to the same extent.
Svenska Spel also benefits from Evolution Gaming
True casino fans are always in the know and know that NetEnt is being acquired by Evolution Gaming. Thanks to this acquisition, Svenska Spel can benefit from more games, because Evolution Gaming also specializes in live casino games. After the merger, Svenska Spel could also have access to Evolution Gaming's games. It could still take some time until this happens. Currently, there is no decision from the market regulators whether the merger can be approved.
As soon as the merger works out, all games from Evolution Gaming can be used due to the cooperation with NetEnt. This will result in more live versions of Roulette, Blackjack, and Baccarat being allowed to be used. However, not only the players and Svenska Spel benefit from this triangular relationship. Evolution Gaming can also be proud of its own business ideas: NetEnt was able to increase revenue by 30 percent in the first six months of this year. The revenues could thus be increased to one billion euros. Of course, Evolution Gaming will also benefit from this fact. And who knows, maybe the Swedish provider Svenska Spel will also use NetEnt's popular slots in the future: Starburst and Mega Fortune represent just a few examples.
