Font is a collection of characters and symbols that share a common design. It one of the many factors that must be considered when making design decisions. Fonts, like color, express personality. Express your brand’s personality by chosing the right font for your design. Here’s an infographic on the psychology of fonts and the type of events certain fonts are suitable for.
Source: http://blog.weemss.com/post/2857-the-psychology-of-fonts/15-marketing
See also:
- Color Emotion Guide [Infographic]
- Font and Color in Logo Design [Infographic]
- Color Meanings in Design [Infographic]
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